This module was really helpful in providing me with new knowledge in terms of the business side of the design industry. Quite often in design modules we don't get to see the non design aspect and it was a good insight to what we might expect when we go into the industry. I got the feeling though that this was aimed at students wanting to go freelance or set up a business, or that we were being encouraged to do so. With my personal practice though I want to work in for a studio or agency but some of the information was useful such as SWOT analysis on professional studios, which got me into the habit of critiquing potential internships and jobs.
The group presentation gave me the chance to have key responsibilities within a team and develop communication skills both to my group members and an audience. My area of research for the presentation was competitors to our business and information relating to premises and location. It also gave me the challenge of applying all the processes and skills that I'd picked up from the 5 enterprise tasks. This task made me explore the pricing and cost involved in buying property for businesses, including business rate charges, property value, functionality and convenience of location and rent. Looking into the competitors I applied the SWOT and PEST analysis to each off their businesses.
I feel we could have done a bit more in terms of research but on a whole I think our business plan had good potential and was a lot more realistic than a few other groups.
Good to read that you felt this module was insightful and helpful.
ReplyDeleteI agree- you guys could have done more research and presented a more rounded set of facts/figs etc but it is a viable business and you should look at developing it.