ppD group Prep

What are your concerns about industrial experience?

- Not being good enough, having my work or portfolio not at the standard that agencies will be interested in me.

- Bad financial climate, Agencies and studios may not be so willing to take me on.

- Not being to draw, sounds silly but I feel that it's something thats going to slow me down when it come to the industry (Need to start drawing again)

- Making a bad impression, blowing it and losing out on a good contact or reference

PPD group Prep

What areas of Industry are you interested in?

Typography

Letman

Craig Ward

Information Graphics

Anna Filipova

Branding and Identity

Build

Editorial/Book design

Circular 16 by Pentagram

Seb Webster

PPD group Prep

What form/format can industrial experience take?

Agencies and studios, big or small, local, national or international

'Ice cream for free' based in Berlin

B&W Studio, Leeds

Effective studio based in London

Working Freelance or setting up your own studio

Alex Turvey, a long time idol of mine a talented young designer who set up his own studio months after graduating.

-Printers, specialists and stockists (visits, tours)

Exhibitions/Galleries

a manga exhibition at the former urbis in Manchester.

PPD group Prep

What can you learn from industrial experience?

- Industry level skills both in communication and design practice.

- How to work within a team more successfully

- Contacts within the Industry

- Portfolio advice

- what areas of design suits me best

- do i fit into a studio format/ in-house or freelance

PPD group Prep

What is Industrial experience?

Working in a design environment, working on real live briefs for real clients for the real world.

- Experiencing real time constraints, ongoing live briefs and working to a budget.

- Making sacrifices and compromising with clients views and instructions.

- working and adapting to a new team environment

- Being part of something real, not a self-made brief seeing the design process go from an idea to a resolution to being professionally printed and sent to the client.

studio at design studio London

What is good Rationale

Good is... Healthy Coloured Foods

1. healthy

2. colourful

3. aesthetically exciting

4. grown by small scale farmers so profits from these foods go to small communities

5. Healthier than their everyday versions such as a red banana is healthier than a yellow banana

I intend to.... Inform people about the healthy properties of these foods and how some are healthier than normal versions.

I will produce.... Food packaging for these foods along with a form of print solutions (possibly a set of flash cards for each food)

10 achievments i want to make over the summer

1. practice photography and develop skills
2. experiment with printing t-shirts
3. develop skills at drawing
4. practice Hand-rendered type
5. read more graphic design theory
6. visit several exhibitions and galleries including urbis and the design musuem
7. blog personal work and found design
8. develop skills in illustrator, photoshop and in-design
9. experiment with type and grid
10. collect different medias of graphic design